RESEARCH INTERESTS

Rural tourism • Ethnictourism • Digital social interaction 

EDUCATION

2018.09 – 2023.06 Sun Yat-sen University, School of Tourism Management

Ph.D. in Tourism Management (combined M.A.-Ph.D. programme)

2014.09 – 2018.06  Shandong University, School of Management

B.A. in Tourism Management

ACADEMIC APPOINTMENT

2023.07 – present   Research Post-doc, School of Tourism Management, Sun Yat-sen University

SELECTED PUBLICATIONS

Sun, J., Wang, Y.*, & Pang, Z. (2022). Building a community of life for man and nature through daily practice: evidence from Xiawu Village, Tibet. Scientia Geographica Sinica, 42(5), 751-760. 

Wang, Y., & Sun, J. (2022). Host-guest interaction in cross-cultural tourism learning: teaching and learning Tai-chi in Yangshuo. Human Geography, 37(4), 175-181.

Sun, J., Wang, W., & Wang, Y.* (2023). Collective livelihood adaptation of Tibetan residents under tourism development: the case of Xiawu Village. Journal of Central China Normal University (Nat. Sci.), 58(1), 25-35. 

Sun, J. & Wang, Y. *(2025). New-quality productive forces and the shaping of new-quality tourism destinations from the perspective of digital intelligence. Scientia Geographica Sinica, 45(1), 70-81. 

Sun, J., Zhou, M. & Wang, Y.* (2024). Theoretical construction of resource value generation in traditional villages: Based on the “technology–institution–subject” framework. Journal of Natural Resources, 39(8), 1924-1939.

POLICY REPORTS

“Developing Guangdong Yao & Zhuang Ethnic Eco-tourism Zones through the ‘Hundred-Thousand-Ten’ Project”. Southern Think-tank Special Report, No. 1138.

“Suggestions for High-quality Inbound Tourism from Hong Kong & Macao”. Southern Think-tank Special Report, No. 1249. Endorsed by Standing Committee Member & Minister of Propaganda, Guangdong Provincial Party Committee.

“Revitalising the Nanling Ethnic Corridor with ‘Sanlian-yiyang’ as the Core”. Special Issue No. 14, SYSU Four-ministry Base.

RESEARCH GRANTS PARTICIPATED

2024 – present NSFC General Programme “Spatio-temporal differentiation of Chinese outbound tourists’ identity” (No. 42471256)

2022 – present National Social Science Major Project “Theory & practice of county-level urban–rural integration under rural revitalisation” (No. 22&ZD190)

2021 – present National Social Science Key Project (Art) “Cultural tourism development & urban–rural integration in rural revitalisation” (No. 21AH016)

2018 – 2020 National Social Science Major Project “Conservation and utilisation of traditional villages in Southwest China” (No. 15ZDB118)

SOCIAL SERVICE

2020 – 2022 Xiawu Village, Jomda County, Tibet – core member

2021 – 2022  Yangshuo County Tourism Master Plan (2021-2035) –core member

2021“Sanlian-yiyang” Tourism Plan, Qingyuan – key contributor

2019  Zhuhai Wanshan Archipelago Homestay Plan – case-study author

2018 – 2024SUSTAINABLE TOURISM MONITORING (UNWTO Programme,Yangshuo)

2019 SUSTAINABLE TOURISM MONITORING (UNWTO Programme,Kanas)

2018 – 2025 Organiser, 3rd–7th National “Discovering Traditional Villages” Student Fieldwork Competition 

AWARDS & HONOURS

SYSU Outstanding Graduate Student Union Cadre

Chimelong Tourism Education Fund – Outstanding Post-graduate